.., .. // : , , . 2021. 2(82). . 19-27. DOI: 10.24158/spp.2021.2.2ISSN 2221-2795DOI: 10.24158/spp.2021.2.2: https://www.elibrary.ru/item.asp?id=44819527 : 01.11.21 Google Academia : .., .. // : , , . 2021. 2(82). . 19-27. DOI: 10.24158/spp.2021.2.2 DOI: 10.24158/spp.2021.2.2.Babich N.S., Ivashchenkova N.V., Awareness as a factor of success in choosing an educational trajectory. Society: Sociology, Psychology, Pedagogy, 2021, no. 2(82). DOI: 10.24158/spp.2021.2.2 DOI: 10.24158/spp.2021.2.2. , , . , ( ). MS Excel, , . , . 10 000 , . , . . : educational policy consumer awareness information asymmetry feedback mechanisms disorientation of applicants labor market quality of education shortage of personnel professional choice :